I’m a San Francisco Bay Area-based Design Director who transforms complex brand stories into experiences people can see, feel, and remember.

At Invision, I lead multidisciplinary teams across live events, campaigns, main stage content, digital touchpoints, and physical environments. I work where brand strategy meets real-world experience, shaping the big idea and the details that make it beautiful.

That includes helping lead years of award-winning creative for Dell Technologies World. Awards are lovely. Even better is building trusted partnerships, strong teams, and work that keeps evolving.

My career began in illustration and graphic design before growing into art direction and creative leadership. I care deeply about craft, clarity, and creating the conditions for talented people to do their best work.

I also volunteer my design skills with the Coalition of Concerned Medical Professionals, an independent Bay Area organization fighting for comprehensive healthcare for low-income worker families.

Born and raised in the Bay Area, with formative years spent working and studying in New York, I’m happiest around art, typography, live music, plants, and cities that reward a long walk.